New Tutorial on using 301 Redirects

I’ve added the tutorial “Using 301 Redirects” to the SEO lesson under Strategies. 301 Redirects are useful in several situations:
  • You are changing the filename of an existing web page.
  • You are updating your website and consolidating multiple pages into a single one.
  • You are eliminating a page but still want inbound links to direct to an existing page.
301 Redirects ensure that your website’s visitors arrive at active, existing pages on your website. They also ensure that inbound links remain valid, even if you remove the original pages those links pointed to. This is especially useful and important in regards to SEO, because you don’t want search engine links to reference missing pages. On account of the SEO implications, I decided to place this tutorial under the SEO lesson.

This information is not crucial for brand new websites that are being built, but it can be helpful to understand the concept when it comes to future changes that might take place with your website.

There is much more to come in July! Subscribers can find out more about upcoming content in the Members Blog.

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"Strategies" comes to RapidWeaver Classroom

I am very excited to announce the addition of Section 401: Strategies to the RapidWeaver Classroom Curriculum! Two brand new series of tutorials -- Google Analytics and Effective Design Principles -- accompany this new section, and the SEO series has been moved to this section as well.

This new section has been named “Strategies” because its content discusses how we can be strategic in the development of our websites, in order to make them successful in accomplishing our goals. A variety of different topics will be covered in this section, many of which will extend beyond the “RapidWeaver world”.

As of May 2012, RapidWeaver Classroom has been providing training to RapidWeaver for 4 years! The primary focus has been instruction on how to use the software and its add-ons, but with Strategies, the focus will shift to how we can effectively use the tools that we have. For example, the Google Analytics tutorial “Creating Goals” demonstrates how to use FormLoom 2 and/or PayLoom 2 to track the success of a goal created in Google Analytics.

I think this is an important shift in focus for RapidWeaver Classroom, and while I will certainly continue to create new content covering RapidWeaver add-ons, there will be a lot of future additions to the Strategies section.

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